Sounds crazy, doesn’t it? At South by Southwest 2018 (SXSW) last month, young entrepreneur Jason Ballard proposed a bold undertaking. His business ICON, along with the New Story organization, presented an intriguing concept : a house that can be put together in less than 24 hours for about $10,000.

How can you build a house so fast and so cheaply? New 3D printing processes are the answer.

3D printing is used in a wide range of fields. Not only does it make it possible to create affordable homes, this technology can also make custom machine parts or even shoes that match an athlete’s physiology perfectly.


While Jason Ballard and his team were confirming the final details about their talk at SXSW, Sony was busy on the other side of the Atlantic putting the final touches on its presentation of an innovative product.
At the Mobile World Congress in Barcelona, Sony introduced its new mobile phones, the Xperia XZ2 and XZ2 Compact.

Just like its predecessor, the Xperia XZ2 comes with a scanner that allows users to create their own 3D images. Currently, Sony is the only manufacturer that makes a smart phone with this capability. It’s a great example of how 3D modelling is being put into the hands of the general public. The Xperia XZ2’s 3D creator is accessible via the device’s dual cameras.

Get the Xperia XZ2 Compact

To discover the device, click here.

With a little practice and help from the tutorials designed for the app, you can scan a face in less than a minute. You can then use the creation as your social media avatar or as your device’s wallpaper. It’s similar to the processes that Electronic Arts uses to make sports stars look more realistic in their video games.

You can also put your 3D creation into the real world using the Xperia XZ2’s 3D integration in AR Effect. This can let you do things like determine whether a specific light fixture matches the rest of your home décor.

The creations made using the 3D creator on Sony’s new phone can also be printed.

Sony is the only manufacturer that sells a smart phone equipped with a 3D image creator, and Videotron gives its clients exclusive access to the Xperia XZ2 Compact.

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